Cole Merritt

Cole has over 4 years of experience working with early-stage startups and product validation frameworks. His background spans customer discovery, go-to-market strategy, and lean product development — with hands-on work across Notion, Airtable, Webflow, and no-code automation stacks. Notable work includes leading zero-to-one product launches, running structured customer interviews across three industry verticals, and building repeatable validation playbooks for pre-revenue founders. He writes at Bright Curios on startup strategy, founder psychology, and the practical mechanics of finding product-market fit.